AI Property Writer
For Brokerages & Teams

Give every agent an AI assistant for every listing.

Proppie answers buyer questions on every agent's listings, captures serious inquiries, and routes each lead — with the conversation context — to the agent who owns it. One consistent listing-marketing workflow across your whole team, with the buyer intelligence staying in-house instead of feeding a portal referral program.

$19/agent/month for teams of 5+. Self-service checkout, no contracts.

See a live example · No contracts · Self-service checkout

Built for the whole office — not just the top producer.

Every agent on the team gets an AI assistant on every listing — answering buyers and routing qualified leads, with conversation context, to the agent who owns them.

An assistant on every listing

Proppie answers buyers on every agent's listings.

On every listing across your team, Proppie answers buyer questions from the listing details, captures serious inquiries, and routes each qualified lead — with the conversation context — to the agent who owns it. The buyer intelligence stays in-house, instead of feeding a portal referral program that can take up to 40% of commission.

Buyer asks Proppie
Qualified lead to agent
With the conversation context. No middleman.
A consistent listing workflow

One simple motion every agent will use.

Add a listing. Proppie starts answering buyers, and you get the page, the marketing kit, and the social posts.

60seconds
Proppie ready to answer buyers
One brand, every page

Your logo. Your colors. Their face.

Every agent gets their own profile and branded page where their assistant lives. Consistent across your office, personal to each agent.

SM
Sarah M.
/p/sarahm-listing
JT
James T.
/p/jamest-listing
AK
Aiden K.
/p/aidenk-listing
Your team CRM, wired up

Qualified leads flow where your team works.

Every qualified lead routes to your CRM with its conversation context — webhook-out on every capture plus CSV export anytime. No lock-in, no hostage data.

Follow Up Boss
Sierra
Chime
Zapier
Make
+ any webhook URL
The portal problem
0.0%

of leading-portal users don't realize they aren't talking to the listing agent.

Source: Wharton/SSRN, 2026

Proppie puts each agent in the conversation on their own listings.

Team pricing
$19/agent/mo

5-seat minimum. One invoice for the brokerage. No contracts. Self-service checkout — pick the seat count and subscribe.

Proppie, an AI assistant on every listing, for every agent
Qualified leads routed to the right agent with conversation context
Marketing kit: 3 descriptions, IG + FB post, email blast, market data
Brand voice memory per agent — AI matches each voice over time
Webhook-out to team CRM + CSV export of all leads anytime
Persistent URLs that morph to "Just sold" after the sale
Seller presentation generator for listing appointments
Priority support and team onboarding walkthrough

Need 50+ seats or custom onboarding?

For 5–50 agents, subscribe directly on the pricing page — $19/seat, transparent checkout, no waiting. For larger teams or custom needs (white-label, agent-onboarding workshops, special billing terms), tell us about your brokerage and we'll get back within 24 hours.

No spam. We'll only use this to send your quote.

Frequently Asked Questions

Ready to give every agent an AI assistant?

Proppie answers buyers on every listing, qualified leads route to the right agent, and the buyer intelligence stays in-house. $19/agent/month, 5-seat minimum — pick your seat count and check out, no sales call required.

Need 50+ seats or custom onboarding? Use the inquiry form above.